How A Hairstylist Became One Of TikTok Shop’s Biggest Livestream Stars And Surpassed 1M Orders
Three years ago, Mandys Peña was a hairstylist with a small beauty business and online following. Today, she is one of TikTok Shop’s biggest beauty success stories. The founder of Simply Mandys became the first...
10 Factors Retail Buyers Weigh When Deciding Which Beauty Brands Earn Shelf Space
In 2018, Beauty Independent asked Kelly St. John, founder and CEO of strategic growth advisory KSJ Collective and former VP and DMM for beauty at Neiman Marcus, for 10 tips on how emerging brands could win...
Inside A 40-Year Contract Manufacturing Playbook And How The Next Generation Is Rewriting It
As private equity activity in beauty picks back up and large players continue acquiring brands and capabilities, contract manufacturing is consolidating just as product cycles are compressing. Beauty brands are rethinking what they need from a...
Hair Braiding Can Take Hours. Alexis Ohanian Is Backing Halo To Cut It To Minutes
In a beauty funding environment where capital for pre-revenue companies is rare, Halo is an exception, raising a $7 million seed round led by Alexis Ohanian’s venture capital firm 776 as it aims to become the Dyson for...
Jayson Tatum- And Jude Bellingham-Backed Onside Plays To Win In Men’s Personal Care
As some men embrace the intense self-optimization of looksmaxxing, a growing crop of brands is catering to those more interested in softmaxxing or gradual self-improvement. Newcomer Onside is hoping to become a leader among them. At the...
