Suzannah Weiss

The Humble Deodorant Goes Bougie And Bankable
In 2017, as aluminum-free deodorants were transforming personal care for the pits, Unilever and Procter & Gamble moved to capture customers migrating to more natural options by purchasing Native and Schmidt’s, respectively. Now, the deodorant category is...

Sex Workers Are The New—And OG—Beauty Influencers
Like countless influencers on Instagram and TikTok, digital creator Keilakattt posts tutorials and “get ready with me” videos highlighting her favorite beauty products from brands such as Benefit Cosmetics, Pixi Beauty, NYX, Huda Beauty,...

In An Election Year, Brands Are Pushing For Paid Parental Leave. Will They Make A Difference?
Federal law in the United States currently requires companies with 50 or more employees provide 12 weeks of unpaid leave to care for a new child or medical condition, causing many parents to be torn...

The Hormonal Birth Control Backlash: Wellness Goldmine Or Political Minefield?
Tatyannah King, a 28-year-old sex educator in Philadelphia, recently stopped taking hormonal birth control. After being on the pill for seven years, she was curious how her body would feel without it. “My general...

Wellness And Beauty Brands Are Increasingly Creating Products For People With PCOS Seeking Solutions Outside Of Traditional Healthcare
Alisa Vitti, founder of Flo Living, suffered from polycystic ovary syndrome (PCOS) from ages 12 to 22. Due to the condition, which is associated with high levels of the hormone androgen, she had no menstrual cycle...

Armpits Are The Latest Beauty Industry Hot Zone
Most people don’t use more than one or two topical products for their armpits: deodorant and some sort of shaving cream every so often. But brands are expanding the universe of armpit products and elevating lowly pits to...

Is The Wellness Industry Backsliding On Body Positivity?
Gwyneth Paltrow, perhaps today’s biggest celebrity wellness influencer, recently received backlash for stating on the podcast “The Art of Being Well” that she eats only two meals a day: “bone...