Social Beauty

After the Supreme Court heard hours of oral arguments against and in support of the TikTok ban on Friday, the mood on the wildly popular social media platform turned fatalist, but content creators didn’t lose their sense of...

While the clock is ticking on TikTok’s fate in the United States, which under a law signed by president Joe Biden in April last year must be divested by Chinese parent company ByteDance or be removed...

During a staycation the brand Rael hosted at the Belmond hotel in Santa Barbara from Oct. 28 to 30 coinciding with its launch at Ulta Beauty, 11 influencers, including Amy Chang, Jaci Marie Smith, Aspyn Ovard,...

Standing in stark contrast to the devastation in Gaza and even the everyday squeeze American consumers feel on their wallets, the opulence of the star-studded Met Gala last week was met with distaste in...

The holiday season wasn’t very merry for salon industry, and hairstylists and their clients are taking to TikTok to dish on the reasons why.  In a Dec. 21 video on the platform,

“Mean Girls” viewers are calling out E.l.f. Beauty’s product placement as very un-fetch. Compared to the 2004 blockbuster and subsequent musical it’s based on, the recently released movie musical dials up the brand integration and sprinkles...